WE ARE BACK!! Ibutterfly augmented reality
30August
IButterfly is a japanese app that invites people to chase augmented reality butterflies. Some of the butterflies had discount coupons on them, while others carried information. Each region had it’s own breed, allowing people to collect and exchange the virtual insect.
IButterfly is a japanese app that invites people to chase augmented reality butterflies. Some of the butterflies had discount coupons on them, while others carried information. Each region had it’s own breed, allowing people to collect and exchange the virtual insect.

Genious! Great to see the different and innovative ways that marketers are applying augmented reality. I expect big things in the near future